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Can Karun Chandhok and Vitaly Petrov Take F1 To The Next Level?

As of 2010, Formula One currently stands as the pinnacle of motorsport, with estimated worldwide peak audience of over 600million per race. China and Brazil garner around 230million of that colossal figure, whilst in Europe over 50% of the population of Italy watch the likes of Jarno Trulli, Vitantonio Liuzzi and of course Ferrari every race weekend, with a TV audience of over 38million viewers. So it's fair to say that Formula One isn't exactly a sport in desperate need of media promotion. But what it could well do with is an even bigger audience, as the corosive tentacles of a global recession are still hitting teams hard, and especially the new kids on the block. Bernie Ecclestone of course knows this and pushes hard to get For...

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