In addition to her new ride with JR Motorsports in the NASCAR Nationwide Series, Danica Patrick has also just announced that she is joining many other celebrities in launching a new line of her own perfume.
Patrick has just signed a deal with SA Fragrance, a Boston-based company, to market a signature perfume, called Danica.Â
SA Fragrance has also launched lines with other female sports celebrities, including their first big success with golfer Annika Sorenstam.
Industry experts estimate that between $7.5 million to $10 million could be generated by the sale of Danica's scent in the first year. The perfume is set to retail between $29.50 for a vial that will fit into a purse and $54.50 for a 3.4 ounce bottle.
Patrick, who will drive in ...
Read Complete Article at Bleacher Report - Motorsports
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