Lola and Its Formula 1 Attempt: When Years of Know How Meant Nothing

The Lola group has been involved in Formula 1 in some form or another many times. On many of these occasions, they were constructing cars for other people to use. All of the cars they built for other people were never particularly strong. In 1995, a prototype was built and Allan Mcnish was used as a driver. In 1996, after years of providing cars for other people, Lola decided to have a full works attempt at Formula 1. They managed to secure a sponsorship coup getting Mastercard to sponsor their team. Mastercard put $35 million into the team, which despite not being a huge amount by Formula 1 standards, was enough to allow the team to begin work on a car. The deal with Mastercard is unlike most sponsorship deals I ha...

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