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Potential NASCAR Sponsors are Missing Out on Chances to Drive Up Sales

Over the past year, sponsors leaving NASCAR has left a huge void in the sport. With the economy today, it's been difficult to replace them, leaving many teams underfunded (Robby Gordon Motorsports), unfunded (NEMCO Motorsports), or completely shut down (Earnhardt-Ganassi Racing No. 8). However, it's not like there aren't any potential sponsors out there—America is a consumer nation with companies abound! Many of these companies are simply missing out on the benefits of NASCAR sponsorship.

NASCAR, you see, has over 75 million fans from coast to coast...75 million fans. That's almost 25 percent of the entire United States of America. NASCAR fans are some of the most loyal in the sports world, and the investment nearly always pays of...

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